The Intent for Searching your Prospects
I want to talk to you about intent, and I think this goes for all of us when it comes to searching for anything on the Internet or finding a product or a service, whether that be through Amazon, whether it be through Google or whatever search engine you’re using.
However, if you bring yourself back to the search engine and you start getting specific, that’s when you’re going to start to get better results. So if they’ve got a problem for this particular client, he’s like, well I’m not getting enough leads, then you could come up with a solution.
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