Customer Journey Mapping

I’m going to walk you through the touch points that a lead would actually go through in your particular customer journey. 

And I’m also going to talk to you about what are the steps and mapping out those steps to understand what the long-term relationship is. So a customer journey is a process by which leads are generated, they’re qualified, and then moved through your particular funnel.

So the customer experience there, if they’ve gone from a lead to understanding who you are to understanding the products and services that you’ve actually got to solve their problem.